ACT Board Approves New Vision, Strategic Directions

ACT has long focused on its mission of helping people achieve education and workplace success. How the organization accomplishes that task in the future is the driving force behind the ACT Board of Directors’ recent adoption of a new tagline to use with the ACT logo, as well as a new vision statement, values, and strategic directions.

Logo and Tagline:

Vision Statement:

To be the leading source for information and innovative solutions that advance individuals throughout their lifetimes.

Values:

Excellence
Diversity
Leadership
Empowerment
Learning
Sustainability

Strategic Directions:

• Put people first
  • Customer-centric
  • Empowered employees
• Foster a culture of innovation
• Utilize advanced technology and social media solutions
• Continuously improve

“Our new vision emphasizes helping people advance throughout their lives rather than at just a few discrete points in their education and careers,” said ACT CEO Jon Whitmore. “Going forward, ACT will be providing information and innovative solutions that help people determine their next steps, whether that’s pursuing education and workplace training programs, preparing for new jobs, changing careers, or developing new skills.

“We will be spending a great deal of time and energy during the coming months developing concrete goals and implementation plans to move toward this new vision, using the strategic directions to help ACT become an even stronger organization.”