Student Names

EOS encompasses students who take ACT's PLAN® test in their sophomore year and students who take the ACT®, primarily in their junior and senior years.

The Right Names at the Right Time

EOS names get results because students in the pool have already indicated an interest in learning about college and scholarship opportunities.


More than 1.25 million sophomores from the high school graduating class of 2015 took the PLAN assessment, and nearly 75% indicate they plan to attend a two-year or four-year college or university.

ACT research shows that students who take PLAN have higher postsecondary aspirations than students who don't take PLAN.

If your goals include building relationships with students early in the college selection process, PLAN EOS is a great choice.


More than 1.8 million students from the high school graduating class of 2013 took the ACT, and about 85% indicate they aspire to attain at least a two-year postsecondary degree.

Whether your goal is opening new markets or securing your position in existing markets, ACT EOS allows you to target students you want to recruit but who did not send ACT scores to your campus.

Names from Across the Country

Both PLAN EOS and ACT EOS provide high-quality names throughout the United States.

  • Purchase names by state, EIS marketing segment, county, or ZIP code to pinpoint the markets you're most interested in.
  • If you're trying to increase out-of-state enrollment, EOS can help you find students who are likely to relocate.